Full content inventory
Every indexed page reviewed.
Understanding first, writing second, clarity always.
Content Audits & Rewrites
Existing content is reviewed for accuracy, search intent, performance, duplication and business relevance. The audit identifies which pages to retain, update, consolidate or remove, with priority rewrites agreed before work begins.
Process
How we approach it
Performance & relevance check
Traffic, rankings, accuracy, duplication.
Decision per page
Keep, update, merge, or remove.
Rewrite priority pages
Against current intent and evidence.
Internal linking cleanup
Reconnecting the site logically.
Before/after documentation
What changed and why.
Tools we use
Toolset
Google Search Console, Google Analytics, Screaming Frog (duplicate/thin content detection), Ahrefs / Semrush.
Why RankSpheres
What makes this different
A content audit may identify existing pages that should be updated, consolidated or restructured before additional content is created.
Who this is for
Right fit
Sites with years of accumulated pages, overlapping or duplicate content, or a noticeable drop in a specific page's performance.
Who this isn't for
Not the right fit
A brand-new site with nothing published yet doesn't need an audit — it needs a content strategy built first, so there's something to audit later.
What you get
Deliverables
- A full page-by-page inventory with a keep/update/merge/remove decision for each page
- A prioritized rewrite list, ordered by performance and business impact
- Before/after documentation of what changed and why
- A redirect plan for anything consolidated or removed
FAQs
Common questions
How do you decide what to cut vs. rewrite?
Based on current performance, search intent match, duplication with other pages, and business relevance — documented so the reasoning is clear, not arbitrary.
Will URLs change?
URLs change only when the agreed content or site structure requires it. Where a page moves or is consolidated, the plan includes appropriate redirects and updates to internal links. Search performance is monitored after implementation.
Will this affect my search rankings?
Short-term fluctuation is possible whenever pages change meaningfully. It's monitored after implementation and flagged if anything needs a second look.
Ready to talk about content audits & rewrites?
Send a link to your site — RankSpheres will flag what needs rewriting, merging or cutting first.
