Current site audit
Traffic, rankings, technical health, content inventory.
Strategy first, design second, performance always.
Website Redesign & Migration
Redesigning a live website carries real risk — lost rankings, broken redirects, confused returning visitors. We audit what's working before changing anything, then migrate in a way that protects existing SEO value instead of starting from zero.
Process
How we approach it
Decision
Targeted improvements, staged redesign, or full rebuild.
Redirect mapping
For every changed or removed URL.
Design and build
Against the agreed scope.
Pre-launch technical QA
Redirects, metadata, schema, analytics.
Post-launch monitoring
For ranking or traffic drops.
Tools we use
Toolset
Google Search Console, Screaming Frog, Ahrefs/Semrush, redirect mapping spreadsheets, Google Analytics.
Why RankSpheres
What makes this different
We treat redirect mapping as a non-negotiable step, not an afterthought — Missing or incorrect redirects are one of the most common causes of SEO problems during website redesigns and migrations.
Who this is for
Right fit
A business with an aging or underperforming website that already ranks for valuable terms and can't afford to lose that ground during a rebuild.
Who this isn't for
Not the right fit
A brand-new site with no existing traffic or rankings to protect — that's a straightforward build, not a migration.
What you get
Deliverables
- A current-site audit covering traffic, rankings, technical health and content inventory
- A redirect map for every changed or removed URL
- Pre-launch technical QA — redirects, metadata, schema, analytics
- A post-launch monitoring window for ranking or traffic drops
FAQs
Common questions
Will my rankings drop after a redesign?
Properly executed redirects and preserved content structure minimize this risk, but we can't promise zero fluctuation — we'll monitor closely post-launch and flag anything unusual immediately.
Can we redesign in stages instead of all at once?
Yes — a staged approach is often lower-risk and can be planned as part of the audit.
How long should we monitor after launch?
Typically four to six weeks, since search engines need time to re-crawl and re-index the new structure.
Ready to talk about website redesign & migration?
Send your current site — RankSpheres will audit what’s working before anything gets rebuilt.
